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I Cell India is India's leading pure-play value Ecommerce platform. Founded in 1995 by Mayur, I Cell India is one of the top electronics shopping destinations of India.

I Cell India brings together a wide assortment of good quality and value- priced merchandise on its platform. I Cell India's vision is to enable the shoppers of Bharat experience the joy of living their aspirations through reliable, value-for-money shopping. With a personalized, multilingual interface and cutting edge technology, I Cell India has simplified the shopping experience for its value-conscious buyers by showcasing the most relevant products- products that are a good functional fit with their needs and of a quality that lasts- thereby delivering true value to its customers. With its commitment to high service standards, I Cell India suppliers operate under a well structured ecosystem that enables them to offer great quality products at affordable prices.

With majority of the value-seeking, middle-income, price-conscious buyers coming from the non-metros, I Cell India’s logistics networks powered by third party logistics cover more than 96% of India’s pin codes enabling order deliveries to more than 2500 towns and cities and expanding.

Further, I Cell India's mission is to become India’s value lifestyle omni-channel leader. We are excited about continuing to build a complete ecosystem around value commerce, where we can serve 'Bharat' consumers wherever they are on their offline to online shopping journey.